Netflix Is Expanding Its Push Into Video Games, but Few Subscribers Are Playing Along.

Netflix is expanding its push into video games, but few subscribers are playing along.

Key Points

1. Netflix plans to expand its video game catalog from 24 to 50 by year-end, marking a significant investment.
2. Netflix’s mobile games have been downloaded 23.3 million globally, according to Apptopia.
3. The app tracker estimates an average of 1.7 million people are engaging with the games daily, less than 1% of Netflix’s 221 million subscribers.